Once upon a time, a group of organizations faced daunting air quality challenges. In 2001, the Twin Cities area experienced its first smog alerts in more than 30 years and the region nearly exceeded federal air quality standards. Rather than seeing it as a conflict-laden, zero-sum situation, these individuals and organizations seized the moment to engage in a constructive dialogue. In a single event, our partners came together, but not as adversaries. Instead, they engaged and brought their different perspectives, voices, and skills to the table to achieve a common goal.
THE BEGINNING OF CLEAN AIR MINNESOTA
Recognizing and valuing the common good of voluntary, pro-active action, a number of new and long-time Environmental Initiative partners used this dialogue to create Clean Air Minnesota (CAM). Each organization had to overcome their own internal challenges to participate. Yet, each could see the greater value of collaborative engagement, so they pushed their comfort levels and stuck with it.
Together they identified cost-effective and environmentally-sound ways to reduce emissions, decrease exposure, protect public health, and avoid economic and societal costs of violating air quality standards. Everyone had a different reason for supporting the effort.
We talked a lot—especially in those early days. We had to reconcile and balance conflicts between various emission-reduction project options, the desired returns of health benefits, and the realities of economic costs. We had rural and metro disputes. We confronted differences over technologies, costs, and ease of implementation related to emission reductions derived.
All the while, everything had to be voluntary. Our region violated no federal requirements; no one had to do anything. Ultimately, our partners’ fierce allegiance to this public-private partnership delivered simultaneous health benefits, emissions reductions, and jobs.
CLEAN AIR CHAMPIONS—THEN AND NOW
These first partners, Mike Robertson with the Minnesota Chamber of Commerce, Lee Paddock from the Minnesota Center for Environmental Advocacy, David Thornton with the Minnesota Pollution Control Agency, and Mike Hansel with Flint Hills Resources, each played their part and worked to their strengths for the good of the partnership. Each gave up some level of control, but gained more in their collective actions. This group was truly living our values of “courageous innovation” and working “better together.”
The fierce allegiance to collaboration by our partners led to Project Green Fleet and cleaning up every eligible school bus in Minnesota, dozens of heavy-duty diesel engines, and even a few trains and tow boats. More recently, we’ve launched Project Stove Swap, which is also a change-out project, only for wood-burning devices. We also have been able to run the Clean Air Assistance Project, which helps small and medium-sized businesses find economical ways to reduce emissions.
As with CAM’s founding, it’s time for some constructive collaboration and action. We need to face the challenges of this time, stand as a beacon, and get down to some old-fashioned Environmental Initiative-style project work. We need to step up our efforts and expand the impact of emission reduction activities.
We need a new set of champions with that same fierce commitment to our mutual, common cause. We need to recognize and accept the risks– and, equally value and reap the rewards of collaboration. In these uncertain times, we should all be doing everything we can to advance this still unique and valuable public-private partnership and realize our common goals of cleaner, healthier air, as well as the associated economic gains.
Who will model earlier CAM champions? Who will step forward to lead together today?
A note from Environmental Initiative:
In honor of Environmental Initiative’s 25th birthday, members of our staff will take turns throughout the year highlighting the organization’s most influential and effective collaborators. We want to say thank you to the amazing people who help us achieve all we do.